Marlena
Hellebo
01.
What is your professional title, purpose or passion?
Part-qualified trade mark attorney, Director of Booth 52 Ltd & lover of all things related to intellectual property!
03.
What did you want to do when you were a child and what changed?
I wanted to be a professional singer but my interest in criminology and law took over.
05.
What's the best career advice you've ever been given?
A woman should always land on her own two feet.
07.
What is the best thing about your current working environment?
It is a co-working space and it feels comfortable and nurturing and my business partner is very supportive.
09.
Where do you see yourself in five years' time?
Expanding my business to the USA.
11.
Tell us more about a charitable organisation or project you think is great.
Roundhouse - Young Creatives programme. My Foundation (Ex-Animo) works closely with them because their ethos is unbeatable.
13.
What drives you?
Daily challenges as a single working mother. My boys are proud of me and that keeps me going.
15.
Any final comments?
Have a look at our recent blog post on the LWL post to see how Booth 52 can help support you and your business.
02.
What does a normal day look like for you?
Advising prospective clients; making proposals for brand clearance, trying to find new ecosystems for making contact with new businesses (mostly female founded) so we can help them clear brand use and registration.
04.
What have you achieved that you feel most proud of?
I did not stop studying and learning and finally took that plunge to start up my own business.
06.
Tell us about a a woman who inspires you
Michelle Obama - always gracious, elegant and dignified in every way - O and super smart!
08.
What was your biggest failure?
There are so many I cannot possibly list them.
10.
What do you like most about yourself?
Non-judgemental and fiercely loyal.
12.
How can we make the world more inclusive and accepting?
We can all become allies and advocates and try harder to be more inclusive even if we do not understand another’s standpoint.
14.
What skills have been key to your journey so far?
Clear thinking, analysis, precision, transparency and always accepting there are things I still need to learn.